Blog post

It takes two to tango

Our two systems of the mind
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Green deal or no deal?

Updating the energy efficiency of the UK’s aged housing stock is a no-brainer, says Dan Vivian. It will possibly have more of an impact than any other action towards our ambitious carbon emissions targets. The question is how.
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10 ways women are shaping the future

‘Women 2020’, a recent report written by Elisa Birtwistle for The Futures Company, explores how changes in women’s thinking and actions have repercussions for popular and consumer culture.
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How it feels to be a banker - ask a retailer

It’s hardly the end of capitalism, but the horsemeat scandal is showing large food retailers and manufacturers how it feels to be a banker. Meanwhile consumers – or people, as we might style ourselves– don’t know who we can trust.
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The snowball effect

Joss Davidge, Business Director of brand experience agency BEcause, continues his weekly search for innovative marketing ideas. 
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Tough getting to the top

The Shard is a very, very high building. You forget this when the lift whisks you up to the 28th floor in a few seconds - not even a third of the way up Europe’s tallest building.
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Marketing is about change, but who do we want to change?

You can't change everything or everyone, but you can change the people who matter.
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10 things we learned in February

It takes a Parisian bistro about three weeks to get through a horse carcass. Sarah Greene used to bite Peter Duncan's ankles to distract him during Blue Peter cookery demonstrations. 8% of parents with two or mo
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Geishas in Milan

Joss Davidge, Business Director of brand experience agency BEcause, continues his weekly search for innovative marketing ideas.
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Corrosive nature of distrust and how brands will suffer

Trust is the subject of the day. Are we surprised that companies, institutions, politicians are increasingly distrusted? The reasons are obvious and banal. They don't keep their promises.
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