So much of business is about bravery. That was one of the outtakes from last month's MS conference. The bravery to challenge the status quo, to stand up for what you believe in or to be brave enough to fail.  

When no one is looking and you're not trying, what shows on your face?

The role of the marketing function within the broader organisation is a much-discussed topic at industry events. And The Marketing Society Conference, organised by the UK trade body and held in London in November 2013, was no exception.

I’ve commended the financial services industry in South Africa before in this blog as an example of best practice for innovation.

This year has been a remarkable one for the shift in consumer sentiment from being mired in recession mode at the start of the year to reaching a post-recession high this autumn.

At first glance the Green Deal Initiative seems like a great scheme to become involved in.

Before I came to the Marketing Society Annual Conference I was asked to write a few words on Eric Whitacre’s presentation. In preparation (I am nothing if not lazy) – I asked the one woman I know who sings in a choir if she had heard of him.

Joss Davidge, managing partner of brand experience agency BEcause, continues his weekly quest for great marketing ideas.

I’ve written a couple of things now about client/agency relationships, and how we could do one or two simple things to improve them.

“A life spent making mistakes is not only more honourable, but more useful than a life spent doing nothing.” So said George Bernard Shaw.