Blog post

Why UK retailers miss out on Chinese New Year spending

A large contingent from the wealthiest and highest spending consumer group the world has ever known will be visiting Britain in their biggest numbers this week.
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J.P. Morgan makes a racquet in Grand Central

How J.P. Morgan helped bring squash into the limelight at Grand Central station.
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What makes the Super Bowl so super?

I moved from Britain to the US 10 years ago. With the move came lots of new culture and also a new lexicon, as chips became fries, the tube became the subway and football became, well, football (no Brit would ever say soccer).
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Are you ready for the rise of mobile storytelling?

It may not be earmarked in any record books, but 2013 was a monumental year for mobile devices. Total smartphone users in the U.S.
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Asia-Pacific marketers face hurdles to meet goals

Social media, smartphones, the mobile Web, always-on access to information—these influences are changing...
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Why China is losing its (lip) gloss for some Western brands

But there are some clear reasons why these two brands won't be last to bow out, writes ex-Gillette and Diageo marketer Matt Woodhams, director of strategic marketing consultancy Added Value.
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Hot campaigns in Russia

This month we’ve turned our attention to Russia, where tensions over gay marriage are set to reach fever pitch in the run up to the Winter Olympic Games in Sochi.
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Give that man a Bell’s

Not for the first time my attention is drawn away from the world of marketing technology and the game-changing developments in new digital media to a piece of good old fashioned advertising genius.
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Americans work. And they talk about work.

The typical successful American probably isn’t, in reality, any more productive than your typical successful Brit, or any other nationality for that matter.
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Coca-Cola and Florida brighten up the commute

Joss Davidge, Managing Partner of brand experience agency BEcause, continues his weekly search for stand out marketing campaigns.
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