Blog post
Why we left: a behavioural science view
A few weeks ago I was at a research awards ceremony, and Brexit was on everyone’s lips. “What do you predict?” asked one of the people on our table.
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Is this a blissful new dawn or a 'neverendum'?
Though the great majority of Society members were in favour of Remain, we will have to learn to embrace Brexit.
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Everything is interesting (if you’re creative enough)
“There’s no such thing as a dull brief, just a dull writer”, so once said David Ogilvy.
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Brexit: Corbyn does not have a brand problem, Britain has a vision problem
Who’s driving this juggernaut?
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What will Brexit mean for Brand Britain?
There is lots of comment about the immediate political and financial implications for Britain and whatever you and I might think of the result personally...
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Strength, Weakness, Opportunity or Threat?
Rather like the majority of us I suspect, I hit my bed in the wee small hours with barely a sense of how the Country might vote on Brexit.
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Lost in translation? Why Asia wins less at Cannes Lions
The creativity of the industry is under the microscope once more as the biggest global advertising event and awards takes place in the South of France.
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How can lotteries be used to help people save money?
Many people have little or no savings set aside for emergencies.
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What Brexit Means for The EU Brand
June 23rd was a big day for Europe. As the UK decided on its future within the European Union, big questions were being asked about what it means to be part of Europe...
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