'We’ve got a great opportunity to use [insert celebrity here] in our new ad campaign, can I get an agency point-of-view...

This turns the conventional blue-lined notebook upside down, quite literally.

Six months into her job as Chief Executive of Easyjet, Carolyn McCall was on a mission to reposition the airline as a value-for-money brand that could compete with British Airways and Air France, not just go head-to-head on price with Ryanair and

This month, Creative Culture visits the southern European Nation, to discover the significant impact its culture has...

Sport sponsorship is a multi-million pound industry, where the risks can be high and the rewards even higher...

This week Joss Davidge has spotted Budweiser’s 45-week mobile activation, dubbed the ‘Brew Master Tour’...

If you need to explain to a customer that he's wrong, that everyone else has no problem, that you have tons of happy customers who were able to successfully read the instructions, that he's not smart enough or persistent enough or handsome enough

MasterCard’s Priceless Table, an activation which granted MasterCard holders a dining experience atop a billboard in Times Square, has whet his appetite this week.

Two themes come to mind as I write this blog on a weekend full of world-class sport. The first is whether patience is still a virtue...

The figure of Guanyin (short for ‘he who listens to the cries of the world’) chose to stay on earth to help others achieve Buddhahood. I had a chance encounter with him in The British Museum, quite an easy thing to do with over 8 million objects.